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House Bill 2412: How Your Reps Voted and What’s Next

On Tuesday, April 28, House Bill 2412, legislation that would allow real estate services to be conducted uniformly across the state, was voted on in the Pennsylvania House of Representatives on third consideration. The bill passed 125 to 77 and will…
COVID-19

Solicitor’s Corner: Real Estate Transactions in a COVID-19 World

The growing pandemic of the Coronavirus (“COVID-19”) has upended life as we know it. In particular, it has caused the real estate industry to grind to a near halt due to COVID-19 and the orders and directives that have resulted…

Dos and Don’ts of Social Media as a REALTOR®

When you join the REALTOR® family, you make a vow to serve your clients with the utmost professionalism and respect. This vow doesn’t just apply to interactions with clients in person, but on social media platforms as well. You may…
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Disclaimer: Social Media & Online Marketing isn’t Everything

Although the theme of the winter edition of the Greater Lehigh Valley REALTORS® eMagazine is social media and learning to market yourself online, it’s important to remember that the online world isn’t everything. At the end of the day, the clients or…
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Using Video to Your Advantage as a REALTOR®

Getting into the social media game? Great. Got your Facebook, Instagram, Twitter and LinkedIn accounts up and running? Even better. How about your video camera or phone? Are they all charged and ready to shoot when someone yells, “Action”? Wait,…
Allentown Health Bureau

Allentown Health Bureau Offering Free Radon Test Kits

The Allentown Health Bureau is offering free radon test kits to Lehigh Valley residents.The program is in cooperation with the PA Department of Environmental Protection and the American Lung Association. Those who have never completed a prior radon test in…
JDog Junk Removal & Hauling

Trash Removal: Dumpster Rental Versus Hiring a Junk Removal Company

When you’re left with more garbage than you can take to the curb for one week’s pickup, you’re basically left with two choices. Renting a dumpster or hiring a junk removal company are your best bets for removing your excess…
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The Importance of Being Consistent, Professional and Engaging in an Online World

Consistency is important in any profession, particularly so for REALTORS® presenting themselves online to potential clients who are constantly barraged with a plethora of options. Without consistency, your online endeavors will prove futile and your hopes of getting more clients…
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Window Guard Grant Reimbursement Available for Allentown Property Owners

Allentown property owners and landlords can be reimbursed for supplies and time for installing pre-approved Window Opening Control Devices (WOCDs) in residential housing units. The Allentown Health Bureau has obtained a $20,000 grant from the Highmark Foundation for the program. With the…
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Blogging for REALTORS® 101

So, you’re a REALTOR® and you want to start a blog. Not just any blog, though. You’re not interested in posting your latest gluten-free recipes or writing about how to visit Amsterdam on a budget. No, you want to blog…